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How to Optimize Your WordPress Robots.txt for SEO Optimization?

WordPress Robots.txt files give instructions to search engines for accessing a website. It is a potent tool for search engine optimization, but many web experts still do not have sufficient knowledge about it. The robots.txt file improves search engine rankings of a web page and also ensures that search engine bots can easily explore all its pages. The web directory must comprise a robots.txt file in the right format to guide search engines bots on crawling various WordPress customization. WordPress robots.txt file allows users to control and limit search engines from accessing a specific pages of a website.

WordPress Robots.txt

What is the use of a WordPress robots.txt file?

Let us first understand the meaning of a robot in this case. Here it refers to any search bot for webpage indexing. Search engine crawlers are the most common type of bots that crawl websites to help search engines rank the pages based on optimization.

It is highly beneficial tool for WordPress customization and plays a vital role in search engine ranking. However, Google webmaster guidelines prevent the control mechanism and interference with the search bots. Robots.txt cannot interfere with the workings of a crawling bot for SEO purposes. Leading organizations usually keep away from using commands in the robots.txt file and stress on improving content and engagement on their webpage. 

Why is it important to care about the robots.txt file?

Below is two of the most significant benefit of implementing a proper robots.txt file

  • Helps in the optimization of web pages by preventing search engine crawlers from indexing poorly optimized pages. It also ensures that search engine bots have easy access to pages with quality content.
  • Some webpage owners prefer to optimize server usage for blocking bots, but it is not very effective and results in wastage of resources.

What is the location of the WordPress robots.txt file?

When creating a WordPress website, there is a default robots.txt file present in the root directory or main folder of the server. The user agent determines the bots and applicable rules. If the command line comprises an asterisk mark, the regulations apply to all search engine bots. The command is designed in a way that prevents bots from getting into private directories. It is a notable feature because both these approaches consist of sensitive data. Web pages that use popular SEO platforms like Yoast SEO require including a sitemap section for automatic integration. If the process fails, one can choose to incorporate the sitemap manually.

Robots.Txt File Is Not Specifically For Controlling With Pages

Web experts must understand that robots.txt file is not a complete solution for optimizing web pages. A website that does not want to index certain pages can consider using a no index tag or other similar approaches. Robots.txt file does not directly prevent search engines from indexing content. It merely prevents the search engine from crawling it. Leading search engines typically do not crawl marked portions of a website. The indexing procedure varies depending on the conditions of the search engine. 

Functionalities of WordPress Robot.Txt File

Search engines mostly index every thread available within a forum. Users will find a line containing the command allows at the top section of the file. It instructs the bots to crawl through all the pages in a website. Every websiter has specific requirements and the robots.txt file is written accordingly. Users need not to include their admin directory, WordPress login page, or registration page to robots.txt.

Login and registration pages have non-index tags integrated with WordPress. Experts always recommend allowing the readme. HTML files in the robots.txt file. It is helpful for individuals trying to understand their current version of WordPress. One can easily access the file by browsing it from the folder. On the other hand, the disallow tag helps prevent malicious attacks.

The Right Way of Submitting WordPress Robots.Txt File To Search Engine

After creating and updating the robots.txt file, web page owners can submit it with the Google search console. The best practice is to use Google’s robots.txt testing tool. If the version is not available, re-upload the file to the WordPress site. Popular SEO tools like Yoast SEO are beneficial for this purpose.

Now you know the process of optimizing the WordPress robots.txt file for better SEO. Always be careful before making significant changes to a site using this file. Changes to the robots.txt file can improve search traffic, but they can damage if not used properly.

The primary purpose of optimizing the robots.txt file is to prevent search engines from crawling poorly optimized website pages. There is a common myth among expert’s WordPress experts that blocking WordPress tags in archive pages can improve indexing and crawling a web page. It also affects the rankings of a web page and is entirely against the Google webmaster guidelines

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